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Hair ColoristChicago, IL3 Colorists

Color Theory Studio

Specialized website for color correction experts with detailed consultation forms.

-30min
Appt. Time
98%
Satisfaction
+75%
Referrals
colortheorystudio.com
Color Theory Studio - Hair Colorist beauty business website case study
Color Theory Studio mobile responsive website design
Timeline
6 weeks
ROI
530% ROI
Services
Web DesignCustom FormsSEO StrategyContent Writing

Overview

Color Theory Studio specializes in color corrections, balayage, and vivid fashion colors in Chicago.

The Challenge

Clients showed up without knowing their color history, making consultations long and pricing difficult.

Our Approach

We created detailed intake forms that collect hair history and photos before appointments.

The Results

Consultations are now 30 minutes shorter. Client satisfaction hit 98% with better outcomes.

Key Takeaways

  • 1Pre-appointment forms save chair time
  • 2Photo uploads reveal true starting points
  • 3Transparent pricing builds trust
  • 4Specialization commands premium prices

Color corrections are complex. Now clients send photos and hair history before they arrive. I can actually prepare and price accurately.

Rachel Simmons
Color Specialist

Ready for Results Like These?

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Results in 90 days
2-minute booking