Zen Massage & Wellness
Calming, wellness-focused design with easy booking for therapeutic and relaxation massage.
Overview
Zen Massage & Wellness offers therapeutic, deep tissue, sports, and relaxation massage in Portland.
The Challenge
National chains dominated paid ads. They needed organic visibility and client loyalty to compete.
Our Approach
We focused on local SEO and content highlighting their specialized techniques and experienced therapists.
The Results
Achieved #1 Google ranking for key terms. 65% rebooking rate creates stable, predictable revenue.
Key Takeaways
- 1Local SEO can outperform paid advertising
- 2Therapist bios create personal connections
- 3Membership programs increase lifetime value
- 4Email marketing drives rebookings
“We can't outspend the chains on ads, but we outrank them on Google. Our website shows why we're worth the extra drive.”
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